Booking UGC projects now · replies within 24h
I’m Fatima — a 40-year-old mom of three and performance UGC creator for beauty, wellness, femtech, and app brands selling to women 35–50. I turn “wait, what is this?” into “okay, I need this.”
15 yrs OB/GYN revenue cycle
Made by her,
for her.
Content created for
01 Featured case study
A quiz-based app with a provocative premise could feel intimidating at first glance. The creative had to explain it fast — without fear-based language or medical claims.
A first-person, conversational explanation that opens on curiosity and shows the app early, so viewers understand what it is before deciding to keep watching.
The top-performing creative among 11 active ads, generating 602 of 663 campaign link clicks.
Receipts — unedited analytics
Beauty social commerce
Built around the buyer’s real questions: What does it do? How does it look on mature skin? Is the value clear? Answered with visible use, first-person demos, objection handling, and concrete reasons to buy.
TikTok Shop
Social-commerce content that sells without feeling like an ad — value stacks, bundle breakdowns, and purchase triggers timed for gifting season.
02 Selected work
Every video is built around one question: what will make this product click for the buyer? Tap any clip to watch with sound.
03 Photography + static UGC
Packaging, product detail, product-in-use, and proof-led assets for paid social, PDPs, and email.
04 Femtech + women’s health
I spent 15 years in OB/GYN revenue cycle — billing, insurance, and access. I know the questions, confusion, and trust barriers women hit around healthcare, because I’ve sat on the other side of them.
I’m not a clinician and I don’t give medical advice. I work from brand-approved language and know where consumer clarity and compliance need to meet.
The trust gap your buyer has before she buys:
My job is to close it — like a knowledgeable friend explaining the product, not a medical lecture or a scripted commercial.
Complex product
Simple explanation
Hormone tracking, fertility tech, diagnostics, wearables, telehealth, supplements, and devices — in words a real consumer understands.
Taboo topic
Normal conversation
Pelvic health, bladder leaks, vaginal health, sexual wellness, periods, and midlife changes — handled directly, never clinical or awkward.
Healthcare access
Consumer clarity
Insurance-covered products, telehealth, prescriptions, benefits, and care navigation translated into consumer-first content.
The 40+ woman
The missing angle
Perimenopause, menopause, TTC after 35, intimacy, and midlife wellness from the customer brands want to reach but rarely show.
Unpaid portfolio concepts — clearly labeled, not client campaigns.
Pelvic health“This is one of those things women Google at 11 PM and never talk about out loud.”
Hormone / health tech“I thought hormone tracking meant guessing based on symptoms. This is what the technology actually tracks.”
Telehealth / menopause“If you’ve never used telehealth for women’s health, here’s what the process actually looks like.”
Intimate wellness“There are products we were taught to whisper about. At 40, I’m done whispering.”
Launching or scaling a women’s health product?
Start a femtech project
05 About Fatima
I’m 40, a mom of three, and I understand the questions, objections, and trust barriers women 35–50 have — because I’m living them too.
Pair that with 15 years on the business side of women’s health and real social-commerce results, and you get creative that respects mature shoppers and gives them a reason to keep watching.
06 Florida + family travel UGC
Realistic hotel, destination, and family-travel content from the one comparing rooms, planning the route, watching the budget, and deciding whether the trip works for the whole family.
07 Services
From a single product explainer to a full testing package. Scope, usage rights, and timing are set once I understand your brief.
Most requested
Paid-social-ready videos for Meta, TikTok, and TikTok Shop — hook, demo, proof, CTA.
Your winning ad doesn’t need a new strategy — it needs fresh reasons to stop scrolling. One proven concept becomes:
Screen-record walkthroughs and talking-head explainers that make unfamiliar tech feel simple on first watch.
Benefit-led stills for ads, PDPs, and email — product detail, in-use, packaging, and proof assets.
Use the short form below. I reply within 24 hours.
Deliverables, usage, whitelisting, and exclusivity — scoped clearly.
Delivered within 5 business days of an approved brief.
Hook variations ready to test, with refresh options when fatigue hits.
08 FAQ
Paid usage, whitelisting, and exclusivity are scoped separately after we discuss the brief, so you only pay for the rights you need.
First concepts are delivered within 5 business days of an approved brief.
I use AI tools in my own workflow, including my own AI avatar and voice built from my real photo and voice, and I take on AI and tech UGC briefs. My likeness is never used to invent a product experience I didn’t have. Brands don’t receive rights to synthesize my likeness; AI likeness use and usage rights are scoped per project.
No. I’m not a clinician and I don’t give medical advice. I work from brand-approved language and keep women’s-health creative claims-conscious while still built to convert.
Archer, Florida — available for remote UGC campaigns nationwide, plus on-location Florida and family travel content.
09 Start a project
Let’s make the creative that explains it. Send the essentials — we’ll sort out usage, exact deliverables, and platforms together.
fortyandforward913@gmail.com